Diane Strutner

A Silicon Valley native and accomplished international executive, Diane has demonstrated her leadership abilities and sales & business development acumen within the American and Spanish startup scenes. Before Datazoom, Diane was VP for Global Sales and Business Development at NicePeopleAtWork. Prior to that, she held sales and business development positions at several internet and software startups in Spain.

Observability: The Mindset And Resources OTT Must Bring Onboard To Achieve It

The Growth of OTT Demands a New Mindset From Streaming Providers Streaming has grown immensely over the past 12 months. Viewing time for U.S. streaming services are 50 percent above 2019 levels in June, likely the result of services launched before and during the pandemic, including Apple TV+, Disney+, HBO Max (AT&T), and Peacock (Comcast). …

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A Video Data Platform First, Analytics Second

It’s becoming more generally accepted in the streaming video industry that having more data can provide greater insight. With better graphs, better algorithms, better analytics, more improvements can be made. As such, many streaming operators look for new tools or providers to make more data from their technology stack available. However, the result can be …

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The Role of Data in Identifying Growth Opportunities

We’re starting a new series at Datazoom, and this is the first blog in a series talking about how video streaming data, pulled from various parts of the workflow, can be used to support business goals.  The next post will dig into understanding video exits and how that helps better align viewer behavior with business …

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